Strategies

Strategies has launched a new digital magazine, Salon and Spa Business Strategies, a free bi-monthly e-magazine featuring business articles tailored to salon and spa specific beauty industry entrepreneurs.

Strategies is the foremost provider of business education and coaching for the salon and spa industry. Strategies has worked with countless salons and spas to improve profitability, productivity, staff retention and customer loyalty.

The digital magazine continues Salon Business Strategies (Strategies), which was published in a hard-copy format from 1994-2007.

The September/October issue of Salon and Spa Business Strategies is available now featuring:

• Build revenue with Instant Gift Certificates online.
• Tips for using Facebook to build your business.
• Why Zappos.com CEO, Tony Hsieh, believes in happiness in the workplace.
• How salon and spa owner, Louise MacClain, uses Strategies systems to stay in the black.
• Why your business location affects your cash-flow planning.

Don't have time to read the whole issue online? Print it out and take it on the go! It is easy to download to your computer so you can read it at your convenience.

Posted in Creating Customers, General, Spa Business Management, Spa Gift Certificates, Spa Product Sales, Spa Technology, Strategies • Comment »

Don’t let the social media wave pass you by!

Join us for a webinar on August 11th. In one hour, Neil Ducoff of Strategies will join Seth Gardenswartz of SpaBoom and teach you how to leverage the most powerful force in media to drive more business into your salon or spa.

We will demystify the social media phenomenon, outline a straightforward strategy for using Facebook and Twitter, while highlighting powerful tips and common mistakes you can easily avoid. This webinar will help you spread your online influence quickly with fresh and timely advice you won’t find anywhere else.

This webinar is Free. Space is limited so reserve your seat today!

Click to Reserve your Webinar Seat NOW!

Space is limited.

Title: Social Media Crash Course – A Free Webinar to Ignite Sales
Date: Wednesday, August 11th, 2010
Time: 1:00 pm — 2:00 pm EDT

Posted in Creating Customers, General, Social Media, Spa Marketing, Spa Product Sales, Spa Technology, SpaBoom Webinars, Strategies • 2 Comments »

Find that warm drink of insight as you scan Fast Company’s list of the top 100 creative people. The list ranges from Bob Dylan’s son, who is creating short films that inspire adventure and discovery, to Marjora Carter, a visionary who took a dumping ground in her South Bronx neighborhood and transformed it into a beautiful park. There is so much to learn from these imaginative people including how they transform lives and unlocked the potential of fellow creators.

What attributes are most apparent in these fantastically creative people? It is amazing how consistently diverse their strengths are and how they use them in wildly unique ways to produce unmatched results. One may use their creative power to rebelliously take on a cause while another quietly distinguishes himself as he moves up through the ranks of Apple. I came away with a list of "creative" traits that are expressed in many of these visionaries and some that I see everyday among my fellow employees here at SpaBoom. Enjoy.

My list of creative attributes: Determined, Disruptive, Savvy Communicator, Advocate, Insightful, Use Expertise and Wisdom to See What Others Do Not, Hands On, Empathetic, Atypical, Visionary, Transformative, Sensitive, Able to Unlock Human Potential.

Posted in Creating Customers, General, Strategies, Uncategorized • Comment »

We'll reveal ten tips that you can apply in 30 minutes or less to energize and maximize your spa's revenue.

Even better, you'll actually save time and energy:

• The easiest thing you'll do to make your front desk less hectic
• The simple change that will increase retail sales
• The key to instantly double your out-of-town gift certificate sales
• How to rally your team to achieve extraordinary Holiday sales
• The new non-negotiable rules to end 2009 with cash in the bank
• And 5 more!

Join SpaBoom's Seth Gardenswartz and Strategies' Neil Ducoff as they reveal 10 Top Tips for Holiday
Success and unleash the revenue potential of your spa before the season begins!

Choose from two dates and times for this FREE webinar! Sign up using webinar code TOPBLOG.

• Tuesday, October 13th — 10 am EDT
• Wednesday, October 14th — 1 pm EDT

Posted in Spa Business Management, Spa Marketing, Strategies • 3 Comments »