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	<title>SpaBoom Blog &#187; Spa Product Sales</title>
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	<link>http://www.spaboomblog.com</link>
	<description>Online Marketing and Industry News for spas, salons and massage therapists</description>
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		<title>Strategies Launches New Digital Magazine</title>
		<link>http://www.spaboomblog.com/2010/strategies-launches-new-digital-magazine</link>
		<comments>http://www.spaboomblog.com/2010/strategies-launches-new-digital-magazine#comments</comments>
		<pubDate>Wed, 08 Sep 2010 19:25:59 +0000</pubDate>
		<dc:creator>Spa Kat</dc:creator>
				<category><![CDATA[Creating Customers]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[Spa Business Management]]></category>
		<category><![CDATA[Spa Gift Certificates]]></category>
		<category><![CDATA[Spa Product Sales]]></category>
		<category><![CDATA[Spa Technology]]></category>
		<category><![CDATA[Strategies]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/?p=2562</guid>
		<description><![CDATA[Strategies has launched a new digital magazine, Salon and Spa Business Strategies, a free bi-monthly e-magazine featuring business articles tailored to salon and spa specific beauty industry entrepreneurs. Strategies is the foremost provider of business education and coaching for the salon and spa industry. Strategies has worked with countless salons and spas to improve profitability, [...]]]></description>
		<wfw:commentRss>http://www.spaboomblog.com/2010/strategies-launches-new-digital-magazine/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Get Ready for a Billion Dollar Online Day &#8212; FREE Webinar</title>
		<link>http://www.spaboomblog.com/2010/get-ready-for-a-billion-dollar-online-day-free-webinar</link>
		<comments>http://www.spaboomblog.com/2010/get-ready-for-a-billion-dollar-online-day-free-webinar#comments</comments>
		<pubDate>Thu, 19 Aug 2010 20:49:04 +0000</pubDate>
		<dc:creator>Spa Kat</dc:creator>
				<category><![CDATA[Creating Customers]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Spa Gift Certificates]]></category>
		<category><![CDATA[Spa Marketing]]></category>
		<category><![CDATA[Spa Product Sales]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/?p=2319</guid>
		<description><![CDATA[Spas and salons that are most prepared online this holiday will win the revenue game. Join us for a webinar on Monday, August 23rd that is designed to give you actionable tools to maximize holiday sales. Online synergy and success demands that your website, social media and email marketing work smarter 24/7. Learn to streamline [...]]]></description>
		<wfw:commentRss>http://www.spaboomblog.com/2010/get-ready-for-a-billion-dollar-online-day-free-webinar/feed</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Social Media Crash Course &#8212; A Free Webinar to Ignite Sales</title>
		<link>http://www.spaboomblog.com/2010/social-media-crash-course-a-free-webinar-to-ignite-sales</link>
		<comments>http://www.spaboomblog.com/2010/social-media-crash-course-a-free-webinar-to-ignite-sales#comments</comments>
		<pubDate>Fri, 06 Aug 2010 14:32:10 +0000</pubDate>
		<dc:creator>Spa Kat</dc:creator>
				<category><![CDATA[Creating Customers]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Spa Marketing]]></category>
		<category><![CDATA[Spa Product Sales]]></category>
		<category><![CDATA[Spa Technology]]></category>
		<category><![CDATA[SpaBoom Webinars]]></category>
		<category><![CDATA[Strategies]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/?p=2220</guid>
		<description><![CDATA[Don’t let the social media wave pass you by! Join us for a webinar on August 11th. In one hour, Neil Ducoff of Strategies will join Seth Gardenswartz of SpaBoom and teach you how to leverage the most powerful force in media to drive more business into your salon or spa. We will demystify the [...]]]></description>
		<wfw:commentRss>http://www.spaboomblog.com/2010/social-media-crash-course-a-free-webinar-to-ignite-sales/feed</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Massage Envy is now offering facials? Using Murad? Really?</title>
		<link>http://www.spaboomblog.com/2010/massage-envy-is-now-offering-facials-using-murad-really</link>
		<comments>http://www.spaboomblog.com/2010/massage-envy-is-now-offering-facials-using-murad-really#comments</comments>
		<pubDate>Mon, 05 Apr 2010 11:22:49 +0000</pubDate>
		<dc:creator>Stephany Toman</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Spa Marketing]]></category>
		<category><![CDATA[Spa Product Sales]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/2010/massage-envy-is-now-offering-facials-using-murad-really</guid>
		<description><![CDATA[I see a lot of really interesting, and sometimes controversial news bits in my line of work. You can't do what I do and not be inundated. Most days when I arrive I have upwards of 25 emails above and beyond the critical transactional emails I must act upon, emails just sitting in my inbox [...]]]></description>
		<wfw:commentRss>http://www.spaboomblog.com/2010/massage-envy-is-now-offering-facials-using-murad-really/feed</wfw:commentRss>
		<slash:comments>22</slash:comments>
		</item>
		<item>
		<title>Choose wisely to avoid Private-label letdown</title>
		<link>http://www.spaboomblog.com/2010/choose-wisely-to-avoid-private-label-letdown</link>
		<comments>http://www.spaboomblog.com/2010/choose-wisely-to-avoid-private-label-letdown#comments</comments>
		<pubDate>Thu, 04 Feb 2010 19:09:51 +0000</pubDate>
		<dc:creator>Spa Kat</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Spa Business Management]]></category>
		<category><![CDATA[Spa Marketing]]></category>
		<category><![CDATA[Spa Product Sales]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/2010/choose-wisely-to-avoid-private-label-letdown</guid>
		<description><![CDATA[Imagine a lovely hotel in South Beach; swaying palm trees, a lovely sun-warmed breeze and a relaxing massage in the afternoon. The Swedish massage is fantastic and the therapist could not be more delightful. Add to this perfect equation, a spa facility replete with amenities designed to relax and delight any travel spa client. Unfortunately [...]]]></description>
		<wfw:commentRss>http://www.spaboomblog.com/2010/choose-wisely-to-avoid-private-label-letdown/feed</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Designing the Ideal Retail Program</title>
		<link>http://www.spaboomblog.com/2009/designing-the-ideal-retail-program</link>
		<comments>http://www.spaboomblog.com/2009/designing-the-ideal-retail-program#comments</comments>
		<pubDate>Tue, 01 Sep 2009 15:34:55 +0000</pubDate>
		<dc:creator>Stephany Toman</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Spa Product Sales]]></category>
		<category><![CDATA[SpaBoom Webinars]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/2009/designing-the-ideal-retail-program</guid>
		<description><![CDATA[Join us for a live webinar on Wednesday, September 2nd, 1:00-2:00 PM EDT Before you launch a retail program, you should take the time to assess your needs. Determine first whether retail makes sense for your business, and if so, how best to lay the foundation for a healthy program. Join Seth Gardenswartz, SpaBoom's VP [...]]]></description>
		<wfw:commentRss>http://www.spaboomblog.com/2009/designing-the-ideal-retail-program/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to become a celebrity hairstylist in your hometown</title>
		<link>http://www.spaboomblog.com/2009/how-to-become-a-celebrity-hairstylist-in-your-hometown</link>
		<comments>http://www.spaboomblog.com/2009/how-to-become-a-celebrity-hairstylist-in-your-hometown#comments</comments>
		<pubDate>Tue, 23 Jun 2009 17:58:16 +0000</pubDate>
		<dc:creator>Spa Kat</dc:creator>
				<category><![CDATA[Creating Customers]]></category>
		<category><![CDATA[Spa Business Management]]></category>
		<category><![CDATA[Spa Product Sales]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/2009/how-to-become-a-celebrity-hairstylist-in-your-hometown</guid>
		<description><![CDATA[Three previously unacquainted women were in their local gym, post workout, having a delightful conversation. One of them remarked on one of the other women’s hairstyle, “It is absolutely fabulous, who does your hair?” When the splendidly coiffed woman revealed the true artist who cuts, colors and styles her beautiful locks the other two were [...]]]></description>
		<wfw:commentRss>http://www.spaboomblog.com/2009/how-to-become-a-celebrity-hairstylist-in-your-hometown/feed</wfw:commentRss>
		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>Top Marketing Ideas; a 10 part series: #4 Attain Retail Nirvana</title>
		<link>http://www.spaboomblog.com/2009/top-marketing-ideas-a-10-part-series-4-attain-retail-nirvana</link>
		<comments>http://www.spaboomblog.com/2009/top-marketing-ideas-a-10-part-series-4-attain-retail-nirvana#comments</comments>
		<pubDate>Tue, 26 May 2009 16:36:33 +0000</pubDate>
		<dc:creator>Spa Kat</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Spa Marketing]]></category>
		<category><![CDATA[Spa Product Sales]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/2009/top-marketing-ideas-a-10-part-series-4-attain-retail-nirvana</guid>
		<description><![CDATA[Retail is an important revenue stream for spas but it is often neglected. When spa products are displayed and maintained correctly they can become an important profit center for your business and build loyalty among customers. Within the spa industry, product sales account for approximately 20% of total revenue per spa location. Using that figure [...]]]></description>
		<wfw:commentRss>http://www.spaboomblog.com/2009/top-marketing-ideas-a-10-part-series-4-attain-retail-nirvana/feed</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>A Spa&#039;s best holiday ever &#8212; Part 2</title>
		<link>http://www.spaboomblog.com/2008/a-spas-best-holiday-ever-part-2</link>
		<comments>http://www.spaboomblog.com/2008/a-spas-best-holiday-ever-part-2#comments</comments>
		<pubDate>Tue, 19 Aug 2008 17:46:47 +0000</pubDate>
		<dc:creator>Spa Kat</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Spa Business Management]]></category>
		<category><![CDATA[Spa Marketing]]></category>
		<category><![CDATA[Spa Product Sales]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/2008/a-spas-best-holiday-ever-part-2</guid>
		<description><![CDATA[Now that you're thinking about holiday planning, keep up with the To Do list, and next thing you know you'll have set your spa up for a memorable and successful season! Holiday To Do List (cont'd): Plan a customer event right before the holiday season. Use client email list to send out an invitation. Plan [...]]]></description>
		<wfw:commentRss>http://www.spaboomblog.com/2008/a-spas-best-holiday-ever-part-2/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>A Spa&#039;s best holiday ever &#8212; Part 1</title>
		<link>http://www.spaboomblog.com/2008/a-spa%e2%80%99s-best-holiday-ever-part-1</link>
		<comments>http://www.spaboomblog.com/2008/a-spa%e2%80%99s-best-holiday-ever-part-1#comments</comments>
		<pubDate>Tue, 12 Aug 2008 18:23:49 +0000</pubDate>
		<dc:creator>Spa Kat</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Spa Business Management]]></category>
		<category><![CDATA[Spa Gift Certificates]]></category>
		<category><![CDATA[Spa Marketing]]></category>
		<category><![CDATA[Spa Product Sales]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/2008/a-spa%e2%80%99s-best-holiday-ever-part-1</guid>
		<description><![CDATA[Procrastination is the grave in which opportunity is buried.&#8211;Author Unknown Before you know it, pumpkins will be all over the place and then a week later you will walk into Target and see red. It is in this moment that fear floods through the body and the realization strikes: procrastination has gotten the best of [...]]]></description>
		<wfw:commentRss>http://www.spaboomblog.com/2008/a-spa%e2%80%99s-best-holiday-ever-part-1/feed</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Why estheticians don&#039;t sell</title>
		<link>http://www.spaboomblog.com/2007/why-estheticians-dont-sell</link>
		<comments>http://www.spaboomblog.com/2007/why-estheticians-dont-sell#comments</comments>
		<pubDate>Fri, 13 Jul 2007 17:37:11 +0000</pubDate>
		<dc:creator>Seth Gardenswartz</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Spa Product Sales]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/2007/why-estheticians-dont-sell</guid>
		<description><![CDATA[Thanks for all of your feedback on our product "project." Many of you have posted responses on this blog and others have emailed or spoken to us directly. There is tons of good information to extract, but today I want to focus on one topic; the awkward relationship between estheticians and product sales. Many spa [...]]]></description>
		<wfw:commentRss>http://www.spaboomblog.com/2007/why-estheticians-dont-sell/feed</wfw:commentRss>
		<slash:comments>7</slash:comments>
		</item>
		<item>
		<title>Boost retail sales with your gift certificates</title>
		<link>http://www.spaboomblog.com/2006/boost-retail-sales-with-your-gift-certificates</link>
		<comments>http://www.spaboomblog.com/2006/boost-retail-sales-with-your-gift-certificates#comments</comments>
		<pubDate>Thu, 05 Oct 2006 14:37:18 +0000</pubDate>
		<dc:creator>Douglas Preston</dc:creator>
				<category><![CDATA[Preston Professionals]]></category>
		<category><![CDATA[Spa Gift Certificates]]></category>
		<category><![CDATA[Spa Product Sales]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/2006/boost-retail-sales-with-your-gift-certificates</guid>
		<description><![CDATA[Problem: Spa packages don’t produce any retail product sales. Solution: Guarantee it! Create spa packages designed for gift giving that include some home-use products and price it accordingly. Since most spa packages are sold as gifts, they aren’t as price sensitive as other services. Your Stress Relief (example name) package can include a facial, massage, [...]]]></description>
		<wfw:commentRss>http://www.spaboomblog.com/2006/boost-retail-sales-with-your-gift-certificates/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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