Ready for the first billion-dollar online Sales Day?

July 14th, 2010 • Posted by Spa Kat • Permalink

Do you think it is too early to prepare for the 2010 holiday online blitz?

According to Keynote Systems, the global leader in on-demand test and measurement solutions, consumers will continue to push online sales and the businesses who are most prepared will win the game. In their most resent monthly publication they advise retailers to prepare websites now for the holiday rush.

One likely milestone in the upcoming 2010 holiday season will be the first billion-dollar e-commerce day. Sales broke the $900 million mark on Green Tuesday (December 15 last year), and at least nine shopping days exceeded $800 million.iv A major east coast snow storm kept shoppers home-bound and contributed to brisk online sales. This year, mobile, with shoppers logging on even as they are out in the stores, is likely to have an even greater effect.

Keynote, Making a Site, And Checking it twice, A Guide to Preparing a Website for the Holiday Rush

Key takeaways from Keynotes article:

  • Do not underestimate the importance of e-commerce to overall retail success, particularly during the holiday season. In 2009, holiday online sales actually increased 2% while overall retail dropped 3%.
  • Take a look at Spaboom IGC sales for 2010 Mother's Day, it is a great indicator for upcoming holiday online Instant Gift Certificates sales.
  • Prepare your spa website, get it in near-final form now.
  • Enhanced product presentation, client reviews, and personalization/updates—should be well under way if not complete by now.

If you haven’t checked out SpaBoom's new integrated online marketing solution, do it now!

It streamlines online traffic generation, sharing the spa's brand message everywhere locally, nationally, virally.

  • Posts to Social Media automatically when events are created.
  • Sells instantly and online.
  • Builds repeat clientele and captures more online bookings.
  • SpaBoom online marketing suite includes easy management of a spa's website content and graphics.
  • Email marketing.
  • SEO.
  • Online menus.
  • Branded Instant Gift Certificates and special events.

All within a single login.

Make your holiday a success by preparing your website now for the onslaught of consumers seeking a online gift solution. It could be your best holiday yet.

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1 Response...

  1. Please send info regarding this marketing program.
    Annette

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