Nadine is a classic entrepreneur. When I met her at IECSC in New York she was so enthusiastic, she is the driven owner of C.B.N.’s Mobile Day Spa. I only spoke with her briefly, but it took very little time to see that she was insightful, decisive and really good at running her spa business.

Nadine takes advantage of every possible SpaBoom marketing tool to make her business more successful. As a result, her business is thriving. She is always willing to try, to see how a tool will improve her business processes and help increase her revenue. She is just not wired to sit back, so there is no hesitation, she brims with confidence about her spa business because she runs it so effectively and intuitively.

Nadine was an early adopter of Facebook and Twitter; she has regularly posted events, specials and inspiring information to benefit her online clients. SpaBoom’s new automated Twitter and Facebook tool allows Nadine to automatically post events quickly and efficiently, it is a huge timesaver because it streamlines the whole social media process for the spa.

C.B.N.’s Mobile Day Spa is a Joy of Spa Member, she is listed in the directory and her Mother’s Day specials are easily accessible because she knows how it can help her business. She has added the Joy of Spa badge to her website so each time a client clicks on it to purchase an Instant Gift Certificate she benefits, even if it is not to her spa!

Nadine inspires immediate trust, an obvious cornerstone for running a successful business but rare to be so apparent in a young entrepreneur. She experiences true satisfaction from being part of her spa clients' lives. To her, it is an opportunity to share in her clients' happiest moments and she derives immense satisfaction from it.

Nadine’s success has evolved from a lifetime of hard work and dedication to a dream, to own her own business. Starting in her early 20s, has owned a series of small businesses, each evolving into something bigger and ultimately it led to opening C.B.N’s Mobile Day Spa.

Nadine’s Business Strategies:

• Use every possible tool to your business’s advantage.
• Always be on the lookout for new opportunities for your spa business. Once you see an opportunity, seize it and let it grow.
• Nadine’s businesses grew by word of mouth. Be willing to get out there and promote your business, one client at a time.
• Use all your resources. SpaBoom Instant Gift Certificates have been a major part of Nadine’s business; it is useful because clients can send a gift when it is convenient for them.
• SpaBoom online booking offers a personal touch, it gives clients the control they want to book online. It is easy and fast for them and streamlines the booking process.

Nadine’s advice: Be creative; do not rest on your laurels. Once your day spa is self-sustaining you must keep going, improving and not become stale. Always be willing to take your business to the next level. Try something new or add something to the business that will differentiate your spa from the competition.