Comments on: Sentimental Journey… http://www.spaboomblog.com/2008/sentimental-journey Online marketing for spas, salons and massage therapists Fri, 29 Aug 2008 01:40:47 +0000 http://wordpress.org/?v=2.2.1 By: Stephany http://www.spaboomblog.com/2008/sentimental-journey#comment-22722 Stephany Fri, 14 Mar 2008 16:24:47 +0000 http://www.spaboomblog.com/2008/sentimental-journey#comment-22722 Janet, Wow -- you really are incorporating the elemental with the high-tech! That's great! You are an example of how the very special practitioners in the spa industry provide such a worthwhile, nurturing and measurably beneficial experience, but keep it fun as well! Thank you for your response! (And so far Melina is having a very happy birthday!) Janet,

Wow — you really are incorporating the elemental with the high-tech! That's great! You are an example of how the very special practitioners in the spa industry provide such a worthwhile, nurturing and measurably beneficial experience, but keep it fun as well!

Thank you for your response! (And so far Melina is having a very happy birthday!)

]]> By: Janet Sanders http://www.spaboomblog.com/2008/sentimental-journey#comment-22719 Janet Sanders Thu, 13 Mar 2008 23:09:14 +0000 http://www.spaboomblog.com/2008/sentimental-journey#comment-22719 Our customers are more results driven than they used to be. Organic is a big thing in Colorado, but we have adopted new products that contain Tri-Peptides to answer the demand for our serious skin care clients. This new line has complimented our Soli-Tone LED Light Therapy Machine investment perfectly. The serious Tri-Peptide customers spend money on their skin care without blinking an eye -- but you have to have the results too! With this investment we took a step closer to the medi-spa environment and our customers like the new technology. Customers like it when you invest in new things for your business too -- they notice what you put back into it! Having a great looking website with dynamic color, easy navigation, clear (and fun!) descriptions and the instant gift certificate program has been a great change for us. We spend more time conversing with our clients in the spa (selling products!) instead of trying to package and mail out gift certificates. Everyone likes the new SpaBoom website. I tend to sit back a bit before jumping into all the new things. I ask "is this what my customers want or would like?" how can it benefit my customers? If we can incorporate something new and make a difference in their lives for the better -- it goes on the menu. (If I have goofed -- we pull non-sellers off the shelf and off the menu.) I am currently thinking of a new summer offering along the lines of "Camp Cleopatra's" for my baby boomers who might have gone to camp -- but my twist is to make it a "Spa Camp" where I provide earthy body treatments (mud) and hydrating / collagen building facials (swim class) then Jewel Toned Pedicures (arts and crafts) and lunch -- some camp food like a boxed lunch? (Maybe a mimosa?) Still in the planning stages, but I have learned if you keep it fun then instead of getting one client for these types of offerings you can get 3 girlfriends coming in together! Maybe I'll be surprised and get some 16 year olds. (No mimosas for them though!) You never know who responds to the advertising! (A big Happy Birthday to your daughter!) Janet Our customers are more results driven than they used to be. Organic is a big thing in Colorado, but we have adopted new products that contain Tri-Peptides to answer the demand for our serious skin care clients. This new line has complimented our Soli-Tone LED Light Therapy Machine investment perfectly. The serious Tri-Peptide customers spend money on their skin care without blinking an eye — but you have to have the results too! With this investment we took a step closer to the medi-spa environment and our customers like the new technology. Customers like it when you invest in new things for your business too — they notice what you put back into it!

Having a great looking website with dynamic color, easy navigation, clear (and fun!) descriptions and the instant gift certificate program has been a great change for us. We spend more time conversing with our clients in the spa (selling products!) instead of trying to package and mail out gift certificates. Everyone likes the new SpaBoom website.

I tend to sit back a bit before jumping into all the new things. I ask "is this what my customers want or would like?" how can it benefit my customers? If we can incorporate something new and make a difference in their lives for the better — it goes on the menu. (If I have goofed — we pull non-sellers off the shelf and off the menu.)

I am currently thinking of a new summer offering along the lines of "Camp Cleopatra's" for my baby boomers who might have gone to camp — but my twist is to make it a "Spa Camp" where I provide earthy body treatments (mud) and hydrating / collagen building facials (swim class) then Jewel Toned Pedicures (arts and crafts) and lunch — some camp food like a boxed lunch? (Maybe a mimosa?) Still in the planning stages, but I have learned if you keep it fun then instead of getting one client for these types of offerings you can get 3 girlfriends coming in together!

Maybe I'll be surprised and get some 16 year olds. (No mimosas for them though!) You never know who responds to the advertising! (A big Happy Birthday to your daughter!)

Janet

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