Comments on: EASY. http://www.spaboomblog.com/2008/easy Online Marketing and Industry News for spas, salons and massage therapists Mon, 30 Jan 2012 15:33:28 -0700 hourly 1 http://wordpress.org/?v=3.1.3 By: Bill Bice http://www.spaboomblog.com/2008/easy/comment-page-1#comment-26076 Bill Bice Tue, 25 Nov 2008 01:38:38 +0000 http://www.spaboomblog.com/2008/easy#comment-26076 Hi Janet, We're not suggesting that at all -- you definitely want your clients going directly to your website to purchase Instant Gift Certificates. Spa Emergency is an advertising channel for attracting additional clients -- ones you aren't reaching today. It also has the advantage of being advertising that you only pay for when it works. I wish all advertising worked that way. The point of our posting was just to show how much consumers love being able to buy gift certificates instantly for a specific spa. Hi Janet,

We're not suggesting that at all — you definitely want your clients going directly to your website to purchase Instant Gift Certificates.

Spa Emergency is an advertising channel for attracting additional clients — ones you aren't reaching today. It also has the advantage of being advertising that you only pay for when it works. I wish all advertising worked that way.

The point of our posting was just to show how much consumers love being able to buy gift certificates instantly for a specific spa.

]]> By: Janet Sanders http://www.spaboomblog.com/2008/easy/comment-page-1#comment-26074 Janet Sanders Mon, 24 Nov 2008 20:53:52 +0000 http://www.spaboomblog.com/2008/easy#comment-26074 Why wouldn't we just have them buy gift certificates from our own websites? Why is it necessary to direct our customers to another web site to buy a gift certificate if they intend to use it at our spa? I have difficulty in recommending any site other than my own. Am I missing something? Why give %%$$ to another website? I am confused why this is a good thing. Why wouldn't we just have them buy gift certificates from our own websites? Why is it necessary to direct our customers to another web site to buy a gift certificate if they intend to use it at our spa?

I have difficulty in recommending any site other than my own. Am I missing something? Why give %%$$ to another website? I am confused why this is a good thing.

]]>