Just in the last two days, both Yahoo! Local and Microsoft's Live Local have added a bevy of enhancements, trying to catch up with Google (details on TechCrunch). In terms of adding complexity, I think they've succeeded.

Although still a little rough around the edges (particularly Microsoft), this competition is good news for local businesses — we've got three big companies battling it out to help make it easier to find your spa. There is a downside, though, which is you've got a couple more places you need to update your spa's information:

• Add your spa in Yahoo's Local Listings. They make "Featured Listings" look just like Adwords and I would question their effectiveness. I'd just go with the free basic listing.
• Microsoft gets it's local listings from another company: go to Localeze to add or update your listing.

Posted in Spa Search Engine Optimization (SEO), Spa Marketing • Share • Trackback

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