Hi Matt,

I wanted to take a moment to thank you for helping us to make our instant gift certificate program a huge success. I was honestly not sure that the service fee would be worth the price before we signed up, but I was willing to give it a try. I am very glad that I did. Our 2005 online holiday gift certificate sales exceeded the previous year by over 25% — with about the same number of visitors to our website we had in 2004. The dramatic increase in our conversion rate can only be attributed to SpaBoom.

We offered clients an option of ordering either instant gift certificates or traditional gift cards on our website. More than 80% of our orders were for instant gift certificates, proving that clients have a very strong preference for instant gift certificates. We have come to love the flexibility, reporting and the amount of time it saves us from having to pack, ship and track gift cards.

Your site is extremely easy to use and very well thought out on both the front end and back end. I really appreciate the way that you have approached things from the perspective of your end users, both us and our clients.

It has also been a pleasure to work with everyone at SpaBoom. I've found you to be responsive, thoughtful and proactive. I was particularly impressed when you alerted me via email that I had a broken link on my site. If it wasn't for your vigilance I don't know how many sales I might have lost. Another time you made an excellent suggestion that took me all of two minutes to implement, but increased my sales significantly.

Our sales have continued to be strong throughout the first quarter. I think we are getting a lot of clients who never would have purchased from us without the ability to get that instant gratification.

We're looking forward to another great year with SpaBoom. I wish continuing success for you and the company. You are providing a much needed service and doing an outstanding job of it.

Best Regards,

Mark Chatow, C.E.O.
The Massage Therapy Center