Give your website some love! Easy, effective (and low-cost!) ways to promote your website:

1. Print your website address on everything — bags, business cards, promotional tent cards displayed around product and service areas
2. Paint your website address on your door! (Right under your phone number)
3. Include your website in all your ads. If you advertise special promotions, consider using landing pages in your ads.
4. Include your website in your voicemail greeting — and tell clients that they can purchase Instant Gift Certificates online
5. Train staff to mention to clients your great online capabilities
6. Print your website address on private label products
7. Incent clients to visit your website by offering online-only specials — and then promote it in-store
8. Include Instant GC samples in retail bags so your clients can see how pretty they are
9. Use a tent card at your front desk to tell everyone that Instant Gift Certificates are available on your website
10. Don't forget to feature your website in press releases